Creating eCommerce websites by using development platforms is not difficult, but a wrong eCommerce platform will have a negative impact on your business for sure.
You may want your online shops and stores to give the same engaging experience as your physical store does. You may want your potential buyers and online store visitors to easily find their way around web pages and find what they are looking for without hassle. However customers can’t feel and touch your products when buying through the internet, so you need your online store to deliver that thorough and pleasant customer experience. You should entice users to click on your product, stay longer on your website.
But most of the time people who are starting their eCommerce journey for the first time lack technical expertise or have no idea where and how to start. This is where outsourcing eCommerce website development services play a huge role. All you have to do is find your match, share requirements and let them come up with an amazing website for you. But if you don’t want to hand over your work to a third party you have another option as well. Now, what might that be? Choosing an eCommerce development platform to quickly build eCommerce websites.
You can use these eCommerce platforms to build your online store from the ground up. But they also offer low code development platforms meaning any layman can easily build using the following platforms with minimal support. In this blog, I will talk about some of the eCommerce platforms gaining popularity in 2021 for you to build your online store.
Important Features of eCommerce Platforms
They are simple and easy to use, any person with a non-technical background can find their way around the tools.
Built-in content management system
Themes and templates to save time and money on designing from scratch
Give professional look and feel to your websites with easy to user interface
Fast and convenient shopping experience
Multiple secure payment gateways
Shipping options
Product catalogs to add unlimited product lists
In-built marketing and promotional tools
Real-time push notifications
Customization options
Search functionality for narrowing down the search
Highly responsive and optimized for mobile
SEO friendly
Reviews and feedback
The following platforms are best for beginners with little experience setting up or managing an eCommerce store quickly and easily. Everything is already taken care of so that you need not worry about setting up payment processors, dealing with transactions or invoices manually.
Wix
Wix for eCommerce has gained a lot of popularity in the past couple of years and upcoming years will be no different. It’s a major competitor to other similar development platforms such as WordPress etc in the eCommerce space. Wix delivers amazing features and tools to individual entrepreneurs and small businesses starting in the field of eCommerce. This platform offers subscription-based services with tons of free features and themes. It is easy to use and set up. Apart from that, it has marketing automation features, product and order management, free domain name, and multiple payments gateways.
Shopify
By far, Shopify is considered the best platform for eC
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ommerce. It is very popular for drop shipping and if you depend on Facebook advertising and Instagram promotional marketing activities. Among other things, it offers 100+ professional themes, plus hundreds more third-party. It is super user-friendly with a drag and drop interface, plus you can edit HTML and CSS directly. Also, it generates better reports on sales and store activity. The downside of Shopify is that it is not SEO friendly and additionally you would need help from an expert developer for setting up advanced features.